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Beauty and Hygiene Ads of the 1940s

Yardley of London’s Yardley’s English Lavender – Light and free you feel, eager for the day’s surprises... (1947)
Yardley of London’s Yardley’s English Lavender – Light and free you feel, eager for the day’s surprises... (1947)
Toilet Soap – Joan Caulfield (1947)
Toilet Soap – Joan Caulfield (1947)
Wildroot Company’s Wildroot Cream-Oil – Can your scalp pass the Fingernail Test? (1942)
Wildroot Company’s Wildroot Cream-Oil – Can your scalp pass the Fingernail Test? (1942)
Barbasol’s Sanitary Beard Softener (1946)
Barbasol’s Sanitary Beard Softener (1946)
Barbasol Brushless Shaving (1949)
Barbasol Brushless Shaving (1949)
Veto Deodorant (1948)
Veto Deodorant (1948)
Coty’s Cleansing Cream, Skin Freshner, Conditioning Cream – The simple life in beauty care (1942)
Coty’s Cleansing Cream, Skin Freshner, Conditioning Cream – The simple life in beauty care (1942)
Pepsodent Tooth Past Fight Tooth Decay (1949)
Pepsodent Tooth Past Fight Tooth Decay (1949)
Palmolive Company’s Palmolive Soap – Now! Palmolive’s Famous "Beauty Lather" Brings You Something Thrillingly New (1949)
Palmolive Company’s Palmolive Soap – Now! Palmolive’s Famous "Beauty Lather" Brings You Something Thrillingly New (1949)
Swan Soap – Gracie Allen (1944)
Swan Soap – Gracie Allen (1944)
Lever Brothers Company’s Lifebuoy Health Soap – "My ears turned red at that awful whisper" (1947)
Lever Brothers Company’s Lifebuoy Health Soap – "My ears turned red at that awful whisper" (1947)
Lentheric’s Soft-Focus Make-up – Soft-Focus Make-Up (1943)
Lentheric’s Soft-Focus Make-up – Soft-Focus Make-Up (1943)